Our client, a consumer packaged good (CPG) company, was looking to increase sales and expand their inventory in several major grocery store chains nationwide.
When spending a quarter million dollars to test several new displays before a nationwide rollout, data points on execution, impressions, engagements, and overall effectiveness of the display to convert a shopper to a customer are not a nice-to-have, they are a
Beer is the 3rd most consumed beverage in the world after water and tea, so it’s no surprise that keeping brews available on shelves remains an elusive challenge for smaller format convenience store operators who run lean with only a couple staff members at an
To help take advantage of shopper excitement coming out of COVID-19, we've compiled 5 top strategies of how to encourage your customers to return from online back to in-store in workbook format!
